Emmerson is led by a highly-qualified team with extensive sector and regional experience.


Graham is a highly experienced potash mining executive with extensive experience managing large multi-disciplinary teams for underground fertiliser mines. During his 26 years at Cleveland Potash, which owned the Boulby Potash Mine in Yorkshire, Graham held multiple positions from Graduate Trainee through to Director of Mining and, finally, as Managing Director of ICL UK (the owner of Cleveland Potash) with full operational responsibility. At Boulby, Graham was responsible for numerous operational improvements which resulted in both operational efficiency and profitability enhancements, but also shaped a safety-first culture driven by prudent risk management and best practice operational procedure. From 2011 until early 2020, Graham was a key member of the senior executive team at Sirius Minerals, overseeing all technical aspects of the development of the Woodsmith Mine, moving it successfully from concept, through various phases of study and design, into construction. The Woodsmith Mine is one of the largest and most complex underground mine developments in the United Kingdom for a generation and Graham was an instrumental member of the team in delivering numerous positive outcomes including all technical and engineering work, but also the receipt of permissions to build the mine following years intensive stakeholder engagement. Age: 60 years

An experienced mining executive with ~15 years’ experience in mining, private equity and investment banking. Most recently he was Head of Corporate and Technical Services (Geology, Mining and Processing) at ASX listed potash developer Highfield Resources. Prior to this, Hayden was Head of Corporate for ASX listed Papillon Resources which was sold to B2Gold in 2014 for $650 million. Hayden studied engineering, commerce and geology. Age: 41 years

Led Moroccan Salts Limited since its inception in 2013. Rob has 18 years’ commercial experience in mining including five years with Xstrata in various strategy roles, and as MD and CEO of ASX listed Manhattan Corporation Limited and Haranga Resources Limited. He is a Director and founding partner of Starboard Global, a natural resource PE group based in Hong Kong and holds a PhD in mineral engineering from the University of California, Berkeley. Age: 51 years

James Kelly has nearly 20 years’ experience in the mining and natural resource industry, with extensive experience in corporate finance, strategy and capital allocation. James is non-executive chairman and founder of Trident Royalties plc, a growth focused, diversified mining royalty and streaming company. Prior to founding Trident, James was a senior member of the Xstrata Plc group business development team and following the merger with Glencore Plc, was part of the team which founded Greenstone Resources LP, a mining private equity fund focused on post-exploration development assets. James served as an Executive Director of ASX listed Cradle Resources Limited from May 2016 to July 2017 having been appointed a Non-Executive Director in February 2016. James is a Fellow of the Institute of Chartered Accountants of England and Wales and holds a BA (Hons) from University College London. Age: 47 years

In the course of a diplomatic career of more than 25 years, Rupert Joy has served at UK diplomatic missions in Yemen, Saudi Arabia, Morocco and Iraq, and as British Ambassador to Uzbekistan. He has over seven years’ experience as a diplomat in Morocco, as Deputy Head of Mission at the British Embassy in Rabat from 2000-03 and as EU Ambassador and Head of the EU Delegation in Rabat from 2013-17. As EU Ambassador, he worked to build on Europe’s multi-faceted strategic partnership with Morocco at a senior level in a wide range of areas, with a strong focus on sustainable development. Mr. Joy has worked as an independent consultant for the past four years, providing support to UK government departments and private clients on issues relating to regional stability, investment, security, and migration in North Africa. He speaks French and Arabic. Age: 60 years


A qualified accountant with ~10 years’ experience in mining and investment banking. Most recently, he was Manager of Corporate Strategy of ASX listed potash developer Highfield Resources.

A Moroccan national with a Masters of Business Administration and nearly 10 years’ experience in the mining sector including with Moroccan based tin developer Kasbah Resources. .

A geologist and Moroccan national with over 15 years’ experience in a variety of commodities including potash. Previously worked for ASX listed Kasbah Resources as well as a number of Moroccan mining entities including Managem.

Mr Hamdioui, a Moroccan national, with more than 16 year professional experience. He is the co-founder of MSL Minerals Limited, and has been involved with the Khemisset Project since 2014 focussing on national stakeholder engagement and management.

Mr Wynn is an experienced finance professional and chartered accountant with significant corporate experience, particularly in the resource sector. He has held senior management positions for a number of resource companies, including, most recently as CFO of Moxico Resources plc, and previously as CFO of Rainbow Rare Earths Ltd and finance director of Avocet Mining Plc, where he set up a partnership with Moroccan mining group Managem SA over the Tri-K project in Guinea. He also serves on the board of exploration company GreenRoc Mining Plc. Prior to this, Mr Wynn was employed by Anglo American plc where he worked within the finance, business development, and strategy departments of Anglo Industrial Minerals.

Hajar is an Agronomist Engineer Specialized in Environment, with 9 years of experience in the field of environmental and social assessments. She managed various environmental and social impact studies for large scale projects in the field of infrastructure, renewable energies, natural resources, and urban planning. She has a very good knowledge of institutional actors in the environmental sector and of the requirements of the government bodies. She also has a proven track record in managing projects under the international environmental and social standards, namely Performance Standards of IFC, EBRD, and the Equator Principles.

As a senior metallurgist with over 12 years industry experience, Haitam joined the Emmerson team in November 2021 as Project Engineering Manager. He has overseen and supported a broad array of mineral processing and engineering projects, from initial plant design through to final commissioning and operation. With success in managing multi-disciplined teams to deliver Engineering, Procurement and Construction Management (EPCM) contracts and extensive in-country operational experience, Haitam is ideally positioned to support MSL Minerals in the final technical workstreams towards construction.

Josh is a project control specialist with over 15 years’ experience working on capital projects and portfolios. Before joining Emmerson, he spent 5 years working on a major mining project in the UK. Josh is focused on developing project infrastructure to enable controlled project delivery and readiness for execution for the Khemisset Potash Project. His responsibilities include: contracting strategy development, policy and procedure development and implementation, planning and schedule development, budgeting and cost control, supporting the senior leadership team in their efforts to secure strategic partnership and funding.

Jakub is a highly experienced project manager with over 20 years’ experience specialising in surface and underground mining projects and has developed a high level of expertise across a wide range of mining areas. Jakub is focused on bringing the Khemisset Potash Project into the construction phase. As project manager, Jakub manages all technical project studies, including completing the Feasibility Study, planning and control of other projects’ scopes, schedules and deliverables, as well as risk management and ensuring all team communications and with external partners.

Enrique has over 23 years’ experience in the mineral industry as a consultant, particularly in evaporite ore exploration. Previously, he was a project geologist for the multinational Rio Tinto PLC. He has a very rich experience in the Khemisset basin and other Triassic-Liassic basins in Morocco. Enrique holds a PhD in evaporites research from the Spanish National Research Council. Enrique leads the highly experienced local geological team at the Khemisset Potash Project through the different exploration stages of the deposit.

Matt has served over 21 years within the mining industry, with 12 years’ underground operational experience in both coal and industrial minerals (specifically Salt and Potash mining) sectors. He is a qualified Mine Surveyor, experienced Mine Planning Engineer and has a good working knowledge of Mine Ventilation, Rock Mechanics and general Mining Production. Prior to joining the Emmerson team in February 2022 he spent 9 years on a major mining project in the UK. Matt’s focus is the operational phase of the project to make sure the decisions taken now will allow us to deliver an efficient, safe, and sustainable mining operation that will benefit the local community and Morocco as a whole for many years to come.

Charles spent over ten years working in the City with a focus on raising capital for companies developing natural resources projects, mainly from London based institutional investors. He has much experience in communicating an investment thesis, and became key specialist salesman for two Canadian investment banks, prior to becoming a partner at a respected boutique mining advisory company.